One of the selling points of working in a shared office environment is flexibility, especially for companies that need different work options as they grow. Dean Morrison could be the poster child for workplace flexibility at iQ Office Suites.
A graphic designer with 18 years of experience in the creative industry and print services, Morrison launched Utopia Creative Group three years ago as a freelance business from his home.
“Home offices are great if you have the right set-up, the right kind of space and the kind of work that gets you out of the house every once in a while,” he says. “But unfortunately I didn’t have enough space or easy access to all the resources I needed, and the home office wasn’t a great place to invite clients for meetings.”
So in September 2013, Dean began using the iQ lounge for brainstorming, remote work on his iPad, and meetings with clients. He saved the hard-core computer and design work for home.
More recently, he moved to a corner desk in the coworking office space of the historic Dineen Building at 140 Yonge Street – a quiet spot where he can conduct business and spend time on design projects at his computer, but still have access to the iQ lounge, printers, meeting rooms and other iQ amenities when he needs them.
“I did quite a bit of research before I chose iQ,” Dean says. “I visited a number of places and compared costs. There’s definitely a range in style, from very corporate offices more suited for lawyers and accountants, to something a little more social. This place is professional but casual, very comfortable and rustic. It’s alot more in tune with my style.”
Another benefit: Dean lives in downtown Toronto, conveniently close to the iQ building.
“Community…is really important”
“Having a place to work gets you out in the morning,” he says. “As a freelancer, more work is always better, and it helps me to get out of the house for both the social and business aspects of the job. The feeling of this building is great, and so is the sense of belonging among the other people in the building. There’s a happy hour every week, and I get the chance to meet and talk to other people and feel a part of the community. For me, that community aspect is really important.”
His advice for other freelancers who are debating the work-from-home or find-an-office question?
“Look around and find the space that’s right for you. Do some research. Go to the actual location and get a feel for it,” he says. “Make sure what you’re getting in the package for the price is what you want.”
If you’d like to look into various options and packages at iQ Office Suites, please give us a call for more details or to arrange a tour. We’re at 416-238-1111.